Our 2025 -2030 Corporate Plan

Read our full corporate plan

Watch this explainer video to learn more

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Our corporate plan sets out what we want to accomplish by 2030. It reflects our vision and values, our fundamental principles, and the key goals we want to achieve.

Our Vision

To deliver excellent services to our customers, invest in our existing stock, and build more high quality, low carbon affordable homes

Our Values

Our values shape everything we do.

They show our commitment to doing our best, being honest, and caring for our customers and communities.

These values help us deliver top quality services and make a positive difference every day.

Open & Fair

Ambitious

Trusted 

  • We’re open and fair in how we respond to customers and how we operate our business.
  • We’re open and inclusive to all, acting fairly and impartially and respecting the dignity and individuality of everyone.
  • We’re open to working with others in partnership to further our aims and ambitions.
  • We’re ambitious in addressing
    inequality, driving forward our new
    build programme and increasing
    opportunities for our customers.
  • We embrace creativity and change
    whilst looking for different and new
    ways of doing things to continue to
    lead the way.
  • We continually look to improve what we do, and how we do it and look to strengthen our position as one of the leading housing providers.
  • We’re trusted, reliable and
    responsive, respecting and caring
    for our customers.
  • We continually make sure that we provide value for money from our services and tailor them to respond to the needs of our customers who are at the heart of all that we do.

Over the next five years we want to focus on four priority areas:

Our mission and values are supported by several key principles that guide our work and ensure we deliver the best possible results for our customers and communities.

These principles are at the heart of everything we do:

  • Improve our homes:

    We’re investing in our homes to make them safer and better.

    By 2030, we’ll aim to make all our homes energy-efficient (EPC C – SAP 69).

    This means better insulation, renewable energy sources, and modern technology to keep homes comfortable and efficient.

  • Make a positive difference:

    We’re here to improve the lives of our customers and communities.

    We’ll tackle issues like poverty, mental health struggles, and loneliness by listening to our customers and working with local authorities and organisations to meet diverse needs.

    We’ll support education, training, and job opportunities to help people reach their full potential.

    By working with local partners, we’ll create paths for personal and professional growth, helping everyone to thrive.

  • Create more homes:

    We know quality housing is needed.

    The Welsh Government plans to build 20,000 new low-carbon social homes by 2026, and we’re on board to help by building more social and affordable homes.

  • Foster a ‘one team’ culture:

    Our team is our strength. We’ll invest in our staff, giving them the skills and support they need.

    We encourage creativity and innovation and use data to make smart decisions, improving our services and staying ahead in the housing sector.